I’m Kristin Ides, and I think marketing is about to get wonderfully weird.

I’ve spent the last decade in B2B SaaS growth. Now I’m deep in B2B AI, because SaaS as we know it is fading, and something entirely new is taking its place.

AI isn’t here to replace the magic — it’s here to amplify it. ✨

We’re standing at the edge of a creative shift where experiments feel like adventures, and the old rules are just… optional.

TINY MKTG is my open journal for this new era.

Where cold emails can be clever little spells, growth hacks feel like treasure hunts, and the right prompt can open a portal to something unexpected.

It’s not about “best practices” anymore.

It’s about curiosity, play, and the courage to try things that might not work — until they do.