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> log #10 — Clay, Sculptor & GTM agents
How a community-driven startup became a $3B AI-native GTM operating system—and what that means for the future of sales and marketing software.
Sep 20
•
Kristin Ides ☁️
> log #09 — Clay formulas, decoded.
A marketer pretending to be a dev: regex, JavaScript, and Clay formulas explained like Lego blocks. Clean data, match titles, feel like a hacker.
Sep 19
•
Kristin Ides ☁️
August 2025
> log #08 — RAG 101 + LLM methods
Or: how marketers can ground GPTs in brand data.
Aug 31
•
Kristin Ides ☁️
> log #07 — (Re)Training GPTs + Brand Voice [ + a LLM Glossary ]
Or: retraining loops are the only way to stop GPT drift.
Aug 30
•
Kristin Ides ☁️
> log #06 — Custom GPT to spintax emails for Woodpecker
f you’ve ever tried writing spintax for Woodpecker by hand, you know the pain:
Aug 2
•
Kristin Ides ☁️
1
> log #05 — Clay enrichment woes
Or: how to not blow through all your Clay credits in less than 3 minutes.
Aug 1
•
Kristin Ides ☁️
1
July 2025
> log #04 — what AI headshots tell us about the new economy
A better LinkedIn photo is just the surface. Underneath: SDXL, H100s, and the future of work. This is log #03 from tiny mktg 🌱.
Jul 19
•
Kristin Ides ☁️
1
> log #03 — Midjourney V7 + B2B Image Gen
Create a website hero, a blog image + a social graphic for B2B SaaS use cases.
Jul 12
•
Kristin Ides ☁️
> log #02 — Clay + ChatGPT + Apollo {!FAIL}
Goal: Grab relevant, recent company information + write an outbound email.
Jul 9
•
Kristin Ides ☁️
1
> log #01 — Clay + ChatGPT + Crunchbase + Apollo
Goal: automate enrichment at scale + contextual relevance for prospects.
Jul 9
•
Kristin Ides ☁️
1
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